THE BRAND

"The house of the sunny vibes."

Inspired by the sun, the freedom of travel and the nostalgic spirit of the 70s. More than a clothing label, SOLOR is a way of life.

Page 3 - The concept

A LIFE UNDER THE SUN.

Rooted in the spirit of the 1970s, our collections bring together retro silhouettes, distinctive colors and effortless pieces designed to travel beyond seasons and coastlines.

More than a destination, SOLOR is a way of life.

An endless summer, wherever you are.

Page 3 - Tarifa

Born in Tarifa.
Made to follow the sun.

SOLOR grew from Tarifa, where the Mediterranean meets the Atlantic and plans tend to start with the weather. The brand is built around the places, people and rituals that make a sunny life feel bigger than a season.

Surf towns, road trips, late lunches, golden hours and nights that start in beach clothes all belong to the same world.

Page 3 - Made in Portugal

Made in Portugal, made to last.

SOLOR pieces are made in Portugal in small family-run workshops. The focus is on craftsmanship, durable materials and local production rather than chasing volume.

Keeping production close is part of the brand’s way of making better choices while keeping the clothes made for real life, repeat wears and summers to come.

Made in Portugal

Produced close to home in small workshops.

Made to be lived in

Pieces designed for repeat wear, not one perfect occasion.

PRESS, PARTNERS & COLLABORATIONS

Under the same sun.

Page 3 - Say hola

Come say hola.

From our home in Tarifa to selected stores and pop-ups along the way, discover where to find SOLOR.