More than just a brand, SOLOR is a concept—a celebration of the sun, the beach, and an active, healthy, and most importantly, FUN lifestyle.
A world where all the sunny vibes from around the globe come together, blending influences from the Pacific, Atlantic, Mediterranean, and Caribbean coasts. Inspired by these iconic shores, SOLOR creates a unique mix of beachwear, unisex clothing, and accessories, designed for those who live for the ocean, adventure, and endless summer days.
With a retro‘70s twist, SOLOR is all about freedom, creativity, and good times. Whether you’re riding the waves or simply soaking up the sun, our lifestyle brand brings you a never-ending summer.
At SOLOR, our mission is to bring a healthy, fun, and sun-soaked lifestyle to life. From clothing and accessories to branding and decor, everything we create radiates with the energy of the sun.
SOLOR breaks the style codes by uniting the spirit of different oceans and seas. We blend the free-spirited surf culture with the effortless Mediterranean vibe, creating a unique fusion of styles that feels both timeless and fresh.
More than just a brand, SOLOR is about building a community—an atmosphere where we shine together, spreading cool, healthy, and sunny vibes. We invite you to embrace the carefree energy of the ‘70s, where fun, freedom, and adventure rule.
We want to spark a desire to belong, where everyone wants to be part of the Solor Gang—a tribe that radiates good energy, spreading sunny and welcoming vibes wherever they go.
A bikini to be tanning on a boat in Mallorca,
or to go surfing in Portugal.
ECOLOGY & SUSTAINABILITY.
SOLOR combines ethics, sustainability, and timeless design. Made in Portugal from organic and eco-friendly materials, our collections respect both people and the planet. By working closely with our factories, we ensure quality, fair production, and minimal environmental impact—because responsible fashion should last.
At SOLOR, we care about sunny vibes — and the planet too. All our pieces are proudly made in Portugal, in small family-run workshops, where craftsmanship meets conscious production. We choose high-quality, long-lasting materials and keep our production local to reduce our footprint.
Being part of the Solor Gang means more than just loving the sun — it’s also about taking care of our planet, together. From the beach to the streets, let’s spread good energy while making better choices.
